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Increased
return on investment
Usability
can return significant benefits on investment, such as:
-
Improved
productivity. According to Landauer (1995) the average software
program
has 40 design flaws that impair employees' ability to use it.
The cost in lost productivity is up to 720%.
- Reduced
'User Distraction'. If the interface is well designed then this
will allow the users to concentrate on the task at hand rather
than the tool. This enables users to operate effectively and
efficiently, rather than lose vital time struggling with a poorly
designed user interface riddled with functionality problems.
- Reduced
errors. If the interface is consistent, unambiguous and caters
to user expectations in terms of the sequence and structure
of tasks, then the user error rate will fall dramatically. This
will help increase the productivity of users.
-
Reduced
training. If the interface is well designed this can help encourage
learning, thereby reducing training time and effort. According
to Karat, "organizations that ensure their employees are
provided with easy-to-use products, see dramatic reductions
in training time and, subsequently, great reductions in training
costs."
-
Reduced
'User Resistance'. Most users would rather use and would be
more likely to trust a well-designed interface, which provides
information that is easy to find, easy to understand and easy
to use.
-
Increased
staff retention. Products with a higher rate of employee satisfaction
along with improved performance produce a chain reaction that
leads directly, and ultimately, to more satisfied customers.
And satisfied customers provide the base for business growth
and competitive success. "The customer experience is the
next competitive battleground." (Jerry Gregoire, CIO Dell).

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